An example container for Google Tag Manager (Web & AMP) that provides a lot of built-in features for tracking in Google Analytics. Further development by FashionUnited of the original containers created by The Next Web.
- A/B/n testing and Multivariate testing.
- Outbound Link Tracking.
- JavaScript Error Tracking.
- Engagement Tracking: Scroll + Riveted.
- Default Google Analytics Custom Dimensions.
- YouTube Tracking.
- Multi-domain Tracking (for tracking multiple domains with 1 GTM container)
- Rollup Tracking (for tracking multiple domains in 1 UA account on top of tracking them in separate UA accounts)
- Google Optimize (Be careful, you must move your Tag Manager container snippet as high in the
<head>of the page as possible) - Hotjar
- Engagement Tracking: Scroll Tracking.
- Default Google Analytics Custom Dimensions.
1. Download the ZIP, Unzip and import the `container-{version}.json` file in your current Google Tag Manager to give it a quick start.
2. Go to variables and change the Google Analytics Tracking variable.
3. Customize the predefined custom dimensions in the Google Analytics - Pageview tag.
- Joost van der Laan (Current)