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FMCG Sector Analytics Project

Overview

This repository contains details about an extensive analytics project in the Fast-Moving Consumer Goods (FMCG) sector. The project involved the management and analysis of a dataset comprising nearly 50,000 records. Various data visualization techniques were employed, including pivot tables, charts, and two interactive dashboards, which significantly improved data accessibility and decision-making capabilities. One of the key findings of the analysis was that the personal care category accounted for a substantial share, contributing over 70% to 80% of the total revenue.

Project Highlights

  • Dataset: The project involved working with a dataset of nearly 50,000 records in the FMCG sector.

  • Data Visualization: Various data visualization techniques were utilized to enhance data accessibility, including pivot tables, charts, and the development of two interactive dashboards.

  • Key Insight: The analysis revealed that the personal care category played a significant role in the FMCG sector, contributing over 70% to 80% of the total revenue.

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