diff --git a/src/SeleniumLibrary/locators/elementfinder.py b/src/SeleniumLibrary/locators/elementfinder.py
index d74486a3e..e48f63f87 100644
--- a/src/SeleniumLibrary/locators/elementfinder.py
+++ b/src/SeleniumLibrary/locators/elementfinder.py
@@ -223,7 +223,7 @@ def _find_by_tag_name(self, criteria, tag, constraints, parent):
 
     def _find_by_data_locator(self, criteria, tag, constraints, parent):
         try:
-            name, value = criteria.split(":", 2)
+            name, value = criteria.split(":", 1)
             if "" in [name, value]:
                 raise ValueError
         except ValueError: