new-lead.schema.md

New Lead Schema

https://ns.adobe.com/xdm/mixins/events/new-lead

Use to record the creation and details of a new marketing lead.

Abstract	Extensible	Status	Identifiable	Custom Properties	Additional Properties	Defined In
Can be instantiated	Yes	Experimental	No	Forbidden	Permitted	mixins/experience-event/events/new-lead.schema.json

New Lead Example

{}

New Lead Properties

Property	Type	Required	Defined by
xdm:leadOperation	object	Optional	New Lead (this schema)
*	any	Additional	this schema allows additional properties

xdm:leadOperation

Lead Operation

xdm:leadOperation

• is optional
• type: object
• defined in this schema

xdm:leadOperation Type

object with following properties:

Property	Type	Required
xdm:newLead	object	Optional

xdm:newLead

New Lead

undefined

xdm:newLead

• is optional
• type: object

xdm:newLead Type

Unknown type object.

{
  "title": "New Lead",
  "type": "object",
  "properties": {
    "xdm:sourceType": {
      "title": "Source Type",
      "type": "string",
      "description": "Type of lead source."
    },
    "xdm:formName": {
      "title": "Form Name",
      "type": "string",
      "description": "Friendly name to form."
    },
    "xdm:listName": {
      "title": "List Name",
      "type": "string",
      "description": "Name of marketing list."
    },
    "xdm:sfdcType": {
      "title": "SFDC Type",
      "type": "string",
      "description": "Lead type in SFDC."
    },
    "xdm:leadSource": {
      "title": "Lead Source",
      "type": "string",
      "description": "Source of lead."
    },
    "xdm:createdDate": {
      "title": "Created Date",
      "type": "string",
      "format": "date-time",
      "description": "Lead creation date."
    }
  },
  "simpletype": "`object`"
}