diff --git a/build.yaml b/build.yaml
index 3688dcb4342..13f9ff512b2 100644
--- a/build.yaml
+++ b/build.yaml
@@ -3278,7 +3278,7 @@ steps:
     clouds:
       - gcp
   - kind: runImage
-    name: deploy
+    name: release
     image:
       valueFrom: ci_utils_image.image
     script: |
@@ -3310,22 +3310,22 @@ steps:
       time retry ./gradlew --version
       make wheel upload-artifacts DEPLOY_REMOTE=origin
 
-      bash scripts/deploy.sh $(cat /io/hail_pip_version) \
-                             $(cat /io/hail_version) \
-                             $(cat /io/git_version) \
-                             origin \
-                             /io/repo/hail/build/deploy/dist/hail-*-py3-none-any.whl \
-                             /io/github-oauth \
-                             docker://{{ hailgenetics_hail_image.image }} \
-                             docker://{{ hailgenetics_hailtop_image.image }} \
-                             docker://{{ hailgenetics_hail_image_python_3_10.image }} \
-                             docker://{{ hailgenetics_hail_image_python_3_11.image }} \
-                             docker://{{ hailgenetics_vep_grch37_85_image.image }} \
-                             docker://{{ hailgenetics_vep_grch38_95_image.image }} \
-                             /io/wheel-for-azure/hail-*-py3-none-any.whl \
-                             /io/www.tar.gz \
-                             {{ global.gcp_project }} \
-                             /io/repo/infra/gcp-broad/gcp-ar-cleanup-policy.txt
+      bash scripts/release.sh $(cat /io/hail_pip_version) \
+                              $(cat /io/hail_version) \
+                              $(cat /io/git_version) \
+                              origin \
+                              /io/repo/hail/build/deploy/dist/hail-*-py3-none-any.whl \
+                              /io/github-oauth \
+                              docker://{{ hailgenetics_hail_image.image }} \
+                              docker://{{ hailgenetics_hailtop_image.image }} \
+                              docker://{{ hailgenetics_hail_image_python_3_10.image }} \
+                              docker://{{ hailgenetics_hail_image_python_3_11.image }} \
+                              docker://{{ hailgenetics_vep_grch37_85_image.image }} \
+                              docker://{{ hailgenetics_vep_grch38_95_image.image }} \
+                              /io/wheel-for-azure/hail-*-py3-none-any.whl \
+                              /io/www.tar.gz \
+                              {{ global.gcp_project }} \
+                              /io/repo/infra/gcp-broad/gcp-ar-cleanup-policy.txt
     inputs:
       - from: /hail_version
         to: /io/hail_version
diff --git a/hail/Makefile b/hail/Makefile
index 2b797d53f3e..64fd0740468 100644
--- a/hail/Makefile
+++ b/hail/Makefile
@@ -413,9 +413,9 @@ test-dataproc-38: install-hailctl
 #
 # Create a hail docs www.tar.gz file (see build.yaml "make_docs" rule) and set WEBSITE_TAR to the path to www.tar.gz
 #
-.PHONY: deploy
-deploy: test-dataproc $(WHEEL)
-	bash scripts/deploy.sh $(HAIL_PIP_VERSION) $(HAIL_VERSION) $(REVISION) $(DEPLOY_REMOTE) $(WHEEL) $(GITHUB_OAUTH_HEADER_FILE) $(HAIL_GENETICS_HAIL_IMAGE) $(HAIL_GENETICS_HAIL_IMAGE_PY_3_10) $(HAIL_GENETICS_HAIL_IMAGE_PY_3_11) $(HAIL_GENETICS_HAILTOP_IMAGE) $(HAIL_GENETICS_VEP_GRCH37_85_IMAGE) $(HAIL_GENETICS_VEP_GRCH38_95_IMAGE) $(WHEEL_FOR_AZURE) $(WEBSITE_TAR) $(GCP_PROJECT) $(HAIL_HAIL_DIR)/../infra/gcp-broad/gcp-ar-cleanup-policy.txt
+.PHONY: release
+release: test-dataproc $(WHEEL)
+	bash scripts/release.sh $(HAIL_PIP_VERSION) $(HAIL_VERSION) $(REVISION) $(DEPLOY_REMOTE) $(WHEEL) $(GITHUB_OAUTH_HEADER_FILE) $(HAIL_GENETICS_HAIL_IMAGE) $(HAIL_GENETICS_HAIL_IMAGE_PY_3_10) $(HAIL_GENETICS_HAIL_IMAGE_PY_3_11) $(HAIL_GENETICS_HAILTOP_IMAGE) $(HAIL_GENETICS_VEP_GRCH37_85_IMAGE) $(HAIL_GENETICS_VEP_GRCH38_95_IMAGE) $(WHEEL_FOR_AZURE) $(WEBSITE_TAR) $(GCP_PROJECT) $(HAIL_HAIL_DIR)/../infra/gcp-broad/gcp-ar-cleanup-policy.txt
 
 python/hail/docs/change_log.rst: python/hail/docs/change_log.md
 	sed -E "s/\(hail\#([0-9]+)\)/(\[#\1](https:\/\/github.com\/hail-is\/hail\/pull\/\1))/g" \
diff --git a/hail/scripts/deploy.sh b/hail/scripts/release.sh
similarity index 94%
rename from hail/scripts/deploy.sh
rename to hail/scripts/release.sh
index 2e3f490c0bb..cd5a625769f 100755
--- a/hail/scripts/deploy.sh
+++ b/hail/scripts/release.sh
@@ -10,7 +10,7 @@ retry() {
         (sleep 5 && "$@");
 }
 
-[[ $# -eq 16 ]] || (echo "./deploy.sh HAIL_PIP_VERSION HAIL_VERSION GIT_VERSION REMOTE WHEEL GITHUB_OAUTH_HEADER_FILE HAIL_GENETICS_HAIL_IMAGE HAIL_GENETICS_HAIL_IMAGE_PY_3_10 HAIL_GENETICS_HAIL_IMAGE_PY_3_11 HAIL_GENETICS_HAILTOP_IMAGE HAIL_GENETICS_VEP_GRCH37_85_IMAGE HAIL_GENETICS_VEP_GRCH38_95_IMAGE WHEEL_FOR_AZURE WEBSITE_TAR GCP_PROJECT GCP_AR_CLEANUP_POLICY" ; exit 1)
+[[ $# -eq 16 ]] || (echo "./release.sh HAIL_PIP_VERSION HAIL_VERSION GIT_VERSION REMOTE WHEEL GITHUB_OAUTH_HEADER_FILE HAIL_GENETICS_HAIL_IMAGE HAIL_GENETICS_HAIL_IMAGE_PY_3_10 HAIL_GENETICS_HAIL_IMAGE_PY_3_11 HAIL_GENETICS_HAILTOP_IMAGE HAIL_GENETICS_VEP_GRCH37_85_IMAGE HAIL_GENETICS_VEP_GRCH38_95_IMAGE WHEEL_FOR_AZURE WEBSITE_TAR GCP_PROJECT GCP_AR_CLEANUP_POLICY" ; exit 1)
 
 HAIL_PIP_VERSION=$1
 HAIL_VERSION=$2