diff --git a/callbacks.go b/callbacks.go
index 139a83bf..f488395e 100644
--- a/callbacks.go
+++ b/callbacks.go
@@ -4,6 +4,8 @@ import (
 	"fmt"
 	"reflect"
 	"strings"
+
+	"github.com/pkg/errors"
 )
 
 type bindings map[reflect.Type]func() (reflect.Value, error)
@@ -24,6 +26,30 @@ func (b bindings) add(values ...interface{}) bindings {
 	return b
 }
 
+func (b bindings) addTo(impl, iface interface{}) {
+	valueOf := reflect.ValueOf(impl)
+	b[reflect.TypeOf(iface).Elem()] = func() (reflect.Value, error) { return valueOf, nil }
+}
+
+func (b bindings) addProvider(provider interface{}) error {
+	pv := reflect.ValueOf(provider)
+	t := pv.Type()
+	if t.Kind() != reflect.Func || t.NumIn() != 0 || t.NumOut() != 2 || t.Out(1) != reflect.TypeOf((*error)(nil)).Elem() {
+		return errors.Errorf("%T must be a function with the signature func()(T, error)", provider)
+	}
+	rt := pv.Type().Out(0)
+	b[rt] = func() (reflect.Value, error) {
+		out := pv.Call(nil)
+		errv := out[1]
+		var err error
+		if !errv.IsNil() {
+			err = errv.Interface().(error) // nolint
+		}
+		return out[0], err
+	}
+	return nil
+}
+
 // Clone and add values.
 func (b bindings) clone() bindings {
 	out := make(bindings, len(b))
diff --git a/context.go b/context.go
index 83368d10..21c4bf6e 100644
--- a/context.go
+++ b/context.go
@@ -113,8 +113,15 @@ func (c *Context) Bind(args ...interface{}) {
 //
 //    BindTo(impl, (*MyInterface)(nil))
 func (c *Context) BindTo(impl, iface interface{}) {
-	valueOf := reflect.ValueOf(impl)
-	c.bindings[reflect.TypeOf(iface).Elem()] = func() (reflect.Value, error) { return valueOf, nil }
+	c.bindings.addTo(impl, iface)
+}
+
+// BindToProvider allows binding of provider functions.
+//
+// This is useful when the Run() function of different commands require different values that may
+// not all be initialisable from the main() function.
+func (c *Context) BindToProvider(provider interface{}) error {
+	return c.bindings.addProvider(provider)
 }
 
 // Value returns the value for a particular path element.
diff --git a/options.go b/options.go
index 6036d91f..2b69a17f 100644
--- a/options.go
+++ b/options.go
@@ -180,8 +180,7 @@ func Bind(args ...interface{}) Option {
 // 		BindTo(impl, (*iface)(nil))
 func BindTo(impl, iface interface{}) Option {
 	return OptionFunc(func(k *Kong) error {
-		valueOf := reflect.ValueOf(impl)
-		k.bindings[reflect.TypeOf(iface).Elem()] = func() (reflect.Value, error) { return valueOf, nil }
+		k.bindings.addTo(impl, iface)
 		return nil
 	})
 }
@@ -192,22 +191,7 @@ func BindTo(impl, iface interface{}) Option {
 // not all be initialisable from the main() function.
 func BindToProvider(provider interface{}) Option {
 	return OptionFunc(func(k *Kong) error {
-		pv := reflect.ValueOf(provider)
-		t := pv.Type()
-		if t.Kind() != reflect.Func || t.NumIn() != 0 || t.NumOut() != 2 || t.Out(1) != reflect.TypeOf((*error)(nil)).Elem() {
-			return errors.Errorf("%T must be a function with the signature func()(T, error)", provider)
-		}
-		rt := pv.Type().Out(0)
-		k.bindings[rt] = func() (reflect.Value, error) {
-			out := pv.Call(nil)
-			errv := out[1]
-			var err error
-			if !errv.IsNil() {
-				err = errv.Interface().(error) // nolint
-			}
-			return out[0], err
-		}
-		return nil
+		return k.bindings.addProvider(provider)
 	})
 }