diff --git a/bin/packages/build.js b/bin/packages/build.js
index 9639f8b232f70e..e1a6bd7142f80d 100755
--- a/bin/packages/build.js
+++ b/bin/packages/build.js
@@ -64,6 +64,43 @@ function createStyleEntryTransform() {
 	} );
 }
 
+/**
+ * Returns a stream transform which maps an individual block.json to the
+ * index.js that imports it. Presently, babel resolves the import of json
+ * files by inlining them as a JavaScript primitive in the importing file.
+ * This transform ensures the importing file is rebuilt.
+ *
+ * @return {Transform} Stream transform instance.
+ */
+function createBlockJsonEntryTransform() {
+	const blocks = new Set;
+
+	return new Transform( {
+		objectMode: true,
+		async transform( file, encoding, callback ) {
+			const matches = /block-library[\/\\]src[\/\\](.*)[\/\\]block.json$/.exec( file );
+			const blockName = matches ? matches[ 1 ] : undefined;
+
+			// Only block.json files in the block-library folder are subject to this transform.
+			if ( ! blockName ) {
+				this.push( file );
+				callback();
+				return;
+			}
+
+			// Only operate once per block, assuming entries are common.
+			if ( blockName && blocks.has( blockName ) ) {
+				callback();
+				return;
+			}
+
+			blocks.add( blockName );
+			this.push( file.replace( 'block.json', 'index.js' ) );
+			callback();
+		},
+	} );
+}
+
 let onFileComplete = () => {};
 
 let stream;
@@ -72,7 +109,9 @@ if ( files.length ) {
 	stream = new Readable( { encoding: 'utf8' } );
 	files.forEach( ( file ) => stream.push( file ) );
 	stream.push( null );
-	stream = stream.pipe( createStyleEntryTransform() );
+	stream = stream
+		.pipe( createStyleEntryTransform() )
+		.pipe( createBlockJsonEntryTransform() );
 } else {
 	const bar = new ProgressBar( 'Build Progress: [:bar] :percent', {
 		width: 30,