[📊 DATA] Rule of 40 Metrics

[codingshot]

Description

Rule of 40: This is a popular startup metric that suggests a company should have a combined growth rate (user growth + revenue growth) of at least 40% per month. So, if their user base is growing at 20% per month, their revenue should ideally be growing at another 20% to hit the 40% mark (This is a rough estimate, not a strict rule).

our user growth is essnetially accounts interacted, donors, projects, etc. May need to seperate types of users like proejcts onboarded.

our revenue is amount of funding throuhg platform

Objective / Business Insight

• benchmark performance against rule of 40

Acceptance Criterion

• [] add user growth
• break down user group
• break down monthly revenue
• show in custom dashboard (flipside not preferable for this, may need to use indexer)
• add user acquisition + revenue growth in bar chart against 40
• show real numbers and percentages

Data Sources

• pull in from across donations

Similar Queries

Challenges

• price fluctuations require indexer
• need to idnex on timely base

Resources

How to Present

• show time series charts
• show